Mariko

How to Use Facebook Live for Your Business

In a bid to quash YouTube’s monopoly of the video landscape, Facebook introduced a new way to connect with an audience and rolled out Facebook Live. Already, it is proving to be an important marketing tool in every marketer’s bag, though not everyone has mastered its use yet.

Effective Pinterest Marketing Strategies

Pinterest’s value of $12 million tells us their platform is capable of rapid growth. If you’re a brand or a social media manager, you need to start strengthening your Pinterest marketing strategy as early as now because there’s no telling what this platform is capable of doing in the future.

All About Pinterest’s New Lens Feature

Pinterest Lens is a discovery tool that allows you to capture images and use them to find pins more intuitively. This new feature is bound to change the way users find content on the platform based on their immediate needs and surroundings.

Social Media Marketing on a Budget

The dawn of social media has drastically changed the course of digital marketing. Brands, both big and small, now have fairly equal chances of increasing their visibility to consumers with ad placements and a smart social media marketing strategy.

How to Reach Viral Success on Social Media

Going viral in this digital day and age sometimes seems all too easy, but you want to make sure to gain that attention for all the right reasons. Find out how you can achieve viral success on social media (the kind that’s good for your business) by reading our comprehensive guide.