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How to Use Facebook Live for Your Business

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In a bid to quash YouTube’s monopoly of the video landscape, Facebook introduced a new way to connect with an audience and rolled out Facebook Live. Already, it is proving to be an important marketing tool in every marketer’s bag, though not everyone has mastered its use yet.

6 Psychology Principles to Help You Gain Maximum Exposure on Facebook

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It isn’t any wonder that the best marketers are the ones who study and understand what makes people tick. So, go ahead and delve into the psychological studies we have outlined here, highlighting principles that marketers around the world have used since the beginning of time.