How Musicians Can Harness SoundCloud and Social Media for Success

They say hard work beats talent, and indeed it does, most of the time. With 10 million music creators, on SoundCloud alone, it’s not enough to just be talented to get noticed, you need to work hard at it – at least, if you’re dreaming of becoming the next big thing.

It’s not easy but it’s possible. In fact, some artists, who have become some of the biggest names in the music industry, have humble beginnings that could be traced back to SoundCloud. If you’re thinking of using SoundCloud to get ahead, check out the strategies we’ve put together below and start making a move!


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1. Create and Distribute Your Music

SoundCloud is free to use. You can create your music and then share it with the world without paying for anything. You don’t have to be contracted by a record label first before you can distribute your music. SoundCloud gives you the ability to share your songs and be heard by anyone in the world, no matter where you are.

Take advantage of this by sharing your best tracks whenever possible. Showcase your talent not just around SoundCloud but anywhere you can.

Make sure your profile is customized and that it reflects your kind of music. Your branding on SoundCloud, as an artist, is most critical because it’s where people will likely look you up first before going elsewhere.

It’s the face you are showing the world. Make it powerful and memorable.

2. Build a Fanbase

You can build a fan base on SoundCloud in ways you might not have imagined. Once you get the ball rolling, you never know where it might stop.

Your supporters who get to know you from the beginning, when you were a struggling artist trying to get noticed, tend to be most loyal because they feel like they’re on the journey with you – what’s a musical artist without their fans?


Image credit: ChannelDynamic

Consider buying SoundCloud followers to kickstart your fan base. It is by no means a substitute for the hard work you have to do, but it’s a great way to get a running start.

If you buy followers that look real, from a good-quality provider, it’s hard to tell that they were bought. Your increased popularity will eventually draw real followers to you, who want to see what all the fuss is about.

Most people follow the crowd, so the larger your following gets, the easier it is to grow even bigger!

3. Build Connections

What makes SoundCloud great is the ability to connect artists and record companies around the world. You can be sure that the people who really matter in the industry are already on SoundCloud.

So use SoundCloud to grow new social connections. Build your reputation and your name by networking with other users. Be generous with reposts, and be honest and helpful in your comments. Help other musicians even when you need help yourself.

Use SoundCloud not just to build your musical reputation but also to build a network of allies in the industry.


Image credit: WeGetNetworking

4. Get Discovered

Because SoundCloud is becoming the default platform for music, it’s also becoming the go-to website for music agents looking for indie artists to sign up. It’s where you should be creating a strong presence, building up your recognition and making it more likely for your talent to be discovered.

Take some inspiration from other artists who started on SoundCloud, and never stop creating your music and being yourself. Who knows, you might be the next Iza Lach that Snoop Dogg or someone else might find and love, skyrocketing your career.

5. Promote Your Music

You can maximize SoundCloud’s potential by promoting your music through it. Think about hiring a publicist or a radio agent and have them direct interested parties to your SoundCloud page.

However, if you don’t have the budget to promote your music professionally, or you simply don’t want to go that route, you can always spread the word yourself.

If you don’t have a lot of social media recognition yet, remember that you can buy SoundCloud plays and followers, as well as services for other social media sites, to get that ball rolling.  You can establish a strong online presence by buying followers.

There are hefty benefits to having a large following. When people see how popular you are, they’ll be irresistibly drawn to come check you out. The more people follow you, the easier it is to get even more listening. The perception is that you must be pretty great to be followed by so many.

So start utilizing your social media channels to promote your music. We’ve collected some valuable tips here to help you get started on five of the biggest networks: SoundCloud, Facebook, YouTube, Instagram, and Twitter.


Image credit: SoundCloudManager


Kick off your DIY promotion by making a demo track and then creating a SoundCloud widget on your website that will play your song directly from SoundCloud.

custom soundcloud embed player

You can also buy SoundCloud followers to attract some quick attention to your music. When your tracks are showing numerous plays, the chances are high that real users will find your track and listen to it too. This isn’t wishful thinking. This is science and it is backed by experiments. It’s called Wisdom of the Crowd Social Proof.

People follow the “wisdom of the crowd” when they cannot decide what the appropriate action should be in a given situation. You can make the most of this social proof by making your tracks appear popular right from the start.

You can also post your tracks on your other social media accounts. You can get your SoundCloud tracks on on Facebook, YouTube, Instagram, Twitter and other websites. Connect your other accounts with SoundCloud to make posting seamless.


Under your existing personal account, create a new artist page. You can make a separate page from your personal page, and start an entirely new account.


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Start giving out invites to friends and family to Like your new page. Once done, you can start uploading content and sharing your tracks on your new Facebook page.


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Act like you’ve already made it, and ask friends to listen and share your music like they’d be missing half of their lives if they don’t. Keep your spirits and attitude up because promoting yourself is going to be a long and arduous journey of occasional disappointment and rejection – that’s true for everybody, so you should expect the same. Facebook is just a start and it’s certainly not going to end there.

If you have the budget, you can also try Facebook Ads. Your post will appear on the news feed and on the right column of the page when viewed from a desktop. You can also make Facebook video ads. First, though, you have to create a video of your music on YouTube.


So, you can create YouTube videos from your audio tracks. Here’s a fun way to do that.


Image credit: StackExchange

To boost your video rank and make it highly visible on Google as well as YouTube search, think about buying YouTube Views. Given the choice between a popular and a less-than-popular video, which will you watch? You’ll probably watch the popular video. That’s true for most people, and that’s why you should consider buying YouTube Views.

The goal is not just to get your numbers inflated by bought views, but to attract more organic attention that will push your videos to real popularity.


The world of social media is driven by social engagement. Brand awareness thrives on Likes, Comments, and Shares. Instagram, like other social networks, is no different. So find musicians on Instagram and interact with them!

Comment on and Like their posts. You might not get the attention of Taylor Swift, but you could definitely strike up a conversation with artists on your level.

You can also buy Instagram Likes, as well as Followers. Do some research and make sure you only buy high-quality services. Because low-quality followers are easy to tell as fake, the quality of followers you buy makes a big difference in establishing your online reputation.

Try creating some buzz around your account by rewarding your followers with giveaways, a favorite on Instagram. It could be anything, like a backstage pass to a concert, a ticket, a signed album, or even a guitar pick or a drumstick.


Connect your SoundCloud account with your Twitter account to automatically post tracks you upload. How easy!


Image credit: SoundCloud

For Twitter, think about buying Followers, Likes, and Retweets. The truth is, there are more benefits to buying social signals from a trusted provider than there are risks to it.

If celebrities are buying them to appear popular, why shouldn’t you? Learn to tell a good bought follower from a bad bought follower by reading some of our reviews. Buy high-quality fake followers, and no one will be able to tell that you purchased them.

Dream Big!

Don’t be afraid to dream big dreams, so big that you can’t imagine how you’ll achieve them. Aim as high as you can, and even if you miss that 100% mark you’ll still have a great product to show.

Every famous artist and musician started with a dream, and it was an arduous journey for most of them. Most of all, never lose hope and never stop chasing your dreams. Everything is difficult until it’s easy!

Keep working the above tactics to harness the power of SoundCloud in your career and you’ll eventually see results. When you do, know that it will only be a matter of time before you finally get the prize for all your hard work.

Here’s to your success!

leo success

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