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5 Tips for Making Awesome Vines

Vine has blown up in popularity since it started back in January 2013. The short six-second video clip format is perfect for an age where attention spans are much shorter. Over the past couple years, people have become really good at creating Vines. It doesn’t matter if it’s a comedy sketch or something to promote a product. You’ll find great production value in some of these short videos.

If you’re looking to take your Vine game to the next level, you’re in luck. Today, we’re going to share 5 useful tips that will help you make awesome Vines.

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Twitter vs. Facebook—Using the Right Network at the Right Time

Many marketers mess up when it comes to promoting brands on Twitter and Facebook. They think the two networks are interchangeable, so they use them both the same. In reality, these two networks are very different from one another, so you need to use them for different purposes. If you know when to use Twitter and when to use Facebook, you will get a lot more out of your campaign. To start, you may want to download this free social media content calendar from HubSpot to plan and organize the timing of all your social media posts.

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Twitter Makes Sending DMs to Companies Easier

Since its launch, Twitter has provided customers and brands with a unique opportunity to interact with one another. It did impose some limitations on private communications, though. Both parties had to follow each other in order to send and respond to direct messages, or DMs. On top of that, there was a 140-character limit on DMs, which made it virtually impossible for brands and customers to communicate effectively. They had to send out countless messages in order to get their points across to one another. This was incredibly frustrating, and a waste of time.

Now, though, that has changed. Twitter has lifted the character limit and people can opt in to send and receive messages from others, regardless of whether they are following the person or brand or not. While some brands are hitting the ground running, it is best to proceed with caution. Incorporate a strategy so you use this new feature to your advantage instead of annoying your customers.

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Presidential Debates and Twitter: the New Normal

It wasn’t that long ago that presidential candidates spent the majority of their pre-debate time perfecting their messages and worrying about which tie to wear. Now, they have one more concern to think about before the debate – maintaining a good social media presence. Twitter has emerged as one of the power players during this election cycle. From politicians to regular users, a broad range of people are using the network to get their political messages out to the masses. While this might be something new, it’s important to understand that it is the new normal, not an anomaly. Twitter has proven itself a force during this election, and it will undoubtedly continue to change the way politicians navigate the election season.

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4 Biggest Super Bowl moments on Twitter this Week

I know what you’re thinking. “Another Super Bowl post this week? Really?” Well, yes. Another Super Bowl post, because the Super Bowl is the biggest advertising and marketing event of the year, and a lot comes out of it every year. This time, we’re going to look at image posts on Twitter and how people reacted to them.

Winning the Super Bowl no longer gives a team and its fans simple gloating rights. Instead, they get a week long victory tour on Twitter, Facebook, and the rest. So without further ado, let’s take a look at the 4 biggest Super Bowl 50 moments on Twitter.

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#SuperBowl50 Shows the Impact of Live Updates on Twitter

Twitter has long made a name for itself by offering live tweets based around events, and Super Bowl 50 was no exception. The Super Bowl proved what many people have known for years: Twitter provides the perfect opportunity to connect with people through live events. Businesses can learn a great deal from the tweets sent out during Super Bowl 50. Analyze the numbers and then check out the various brands to learn how you can get a piece of the Twitter pie.

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Celebrities Rocking Twitter

Ever since Twitter first hit the scene, there has been a lot of debate about what it can and cannot do. Recently, celebrities proved that the limits people put on Twitter aren’t actually a reality. Twitter is much more powerful than people realize, whether it is turning a fight into a main new story or giving people a platform to educate others.

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Why Buying Twitter Followers & Retweets Actually Works

Purchasing social media signals like retweets and likes usually gets a bad rap in the news, as well as from people in the marketing industry. Most of the negativity is due to ignorance. However, just because they tell you not to do it doesn’t mean it doesn’t work.

The legality of buying these services is another thing that often comes into question, especially for those who don’t know much about the subject. In reality, buying retweets or likes isn’t breaking any rule, much less a law. At most, it violates Twitter’s TOS, but even that won’t risk your account.

You’d be surprised at how many successful online marketers have seen huge increases in legitimate social media traffic as a direct result of buying retweets and likes. The fact is, you’ve probably never noticed because bought engagements are the most effective when they’re the most realistic.

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